Experience

★ Created the community guidelines and brand guidelines for the website to ensure accessibility and inclusiveness for LGBTQIA+ students.
★ Developed the website using UX methods, focus groups, customer journey and usability testing.
★ Launched and managed social media accounts, taught classes, and initiated Discord discussions.

★ Developed creative strategies and oversaw the execution of all creative work across classes and multiple time zones. Edited and formatted content for SEO and adherence to brand guidelines.
★ Led the redesign of the website, adhering to UX/UI best practices. Taught classes remotely to students residing in the US and Canada. Created surveys to shape content and increase accessibility.

★ Wrote blog posts, created collateral, graphics and social media posts for events and classes.
★ Co-moderated online communities, organizational meetings, and monitored social media accounts and managed the organizational website. Oversaw the editorial development and execution of content calendars, events, and more.
★ Facilitated workshops on topics of personal empowerment and collective action for large and small groups. Cultivated in-person community and facilitated leadership training.

★ Facilitated conversations and asked meaningful questions about issues brought to her by clients. Trusted with problem-solving and advice for challenging life situations.
★ Customized feedback, analyzed cycles, recognized patterns and added deeper perspective. Created action plans and opportunities for qualitative reflection during consults.
★ Tailored contextual interview depth based upon time allotted: session intervals 10, 30, 60, and 90 minutes.

★ Served independent business owners, non-profit organizations, corporations, and entrepreneurs as a visual designer for over a decade.
★ Created online advertisements for workshops that have increased attendance and social media following. Organized and designed information of educational materials to enhance online courses.
★ Modernized websites and designed collateral using UX and human-centered methods. Collaborated cross-functionally with teams on social media performance, community outreach, surveys, forms, feedback, and more.